E-commerce is now a sales channel that grows by over 15% every year.
Who wouldn’t invest in a sales channel with these growth rates and profit margins 30% higher in the medium to long term compared to other sales channels?
It’s all clear, yet Italy remains the most underdeveloped European country in this sales channel, especially in digital exports abroad. In fact, this could be an advantage for those who understand it first.
Selling products online, like any sales channel, requires: adapting the company structure, technological and digital marketing skills, and investments.
The development of an effective e-commerce project requires a phase of product analysis, margin analysis, and company structure to create a business plan.
The technological development of the platform remains a key factor to support growth and ensure efficient and effective work management.
However, the key to success is always tied to the mix of promotion, price, and service. In this sense, the market analysis phase for setting the correct price and the ability to promote digitally are crucial.
A good e-commerce project that is not visible is like a store in an area with no people: it’s ineffective!
Our experience of over 20 years in e-commerce projects can help you define goals, necessary funds, and the best development and promotion methodologies.
Have an idea for a project, but not sure how to bring it to life? Contact us, and together we will find the best solution for your needs.